Link Building

No, and be wary of anyone who does. An earned link depends on another site's editor or manager agreeing to publish it. A guaranteed monthly quota almost always means paid placements on sites built to sell links. We agree the outreach activity, the targets and how we report, and every link we land is listed with its source so you can check it yourself.

First, find out what's there. We review the backlink profile for paid posts, link networks and irrelevant foreign sites. If Search Console shows a manual action for unnatural links, those links need removing or disavowing and a reconsideration request lodged. Without a manual action, Google largely ignores such links, so a disavow file is sometimes unnecessary. We'll tell you which situation you're in before recommending any work.

Treat it as community marketing first. A link given as part of a paid sponsorship should strictly carry rel="sponsored", so its direct ranking value is limited. The bigger gains are local: parents, players and committee members who need your trade, plus mentions in club newsletters and social pages. Sponsorships also tend to produce unpaid links later, such as a local news story about the club that names its supporters.

It includes a top-level look at who links to you and whether anything looks risky, alongside the wider website and search review. You get a checklist that names the most useful link opportunities for your trade and area. A full backlink clean-up or outreach campaign is scoped separately. See what the free audit covers.