Pearson Industries approached us looking to get branding and an online presence. We happily took on the project and got to work creating a brand designed to stick around for years to come. Our team was able to create branding that really resonates with Pearson Industries target market after extensive testing.
We knew that we needed to create something that would not only resonate with customer and associate the business with the building sector but something that was ageless. Whilst the branding may not appear to have too much thought there were many tests completed to ensure that we created the perfect solution to their problem.
Build something they will remember for years to come!
Using a combination of search engine optimisation (SEO) and social media marketing we were able to rank Pearson Industries for all the keywords that drive business to their page. As they operate within a B2B market prominently, brand awareness was a much more important aspect of their package.
We were able to leverage brand search terms in conjunction with social media to ensure that they had a strong presence in the search engines.
We reviewed their workflow to ensure that the traffic was converting at the highest possible rate. To ensure this was the case the team used a combination of heat maps and split testing of different designs. As such Pearson Industries is producing a sustainable volume of quality leads even though they are a high ticket item.
It is our goal to continue growing the business with the customer focused approach and the repeat and referral customers that are consistently overwhelmed with their results.
With results like what we have seen with Pearson Industries through both traditional and digital marketing strategies it’s hard to say that this is anything less that a highly scaleable model.
Sick of getting all the cold calls from marketing agencies promising the world but under delivering? Have our team take a look at your business today and start growing!
02 8379 0318