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How to Get More Google Reviews as a Tradie (Scripts Included)

June 13, 2026

Getting more Google reviews as a tradie comes down to one thing: asking every happy customer, every time, with a system that makes it effortless for them. Reviews are both a ranking factor in local search and the deciding factor when a customer chooses between you and the next listing — and businesses with 50+ positive reviews can generate over 50% more leads than those with a handful. Here’s how to build the habit.

Ask at the right moment

The best time to ask is right after you’ve finished a job the customer is visibly happy with — the water’s running, the power’s back on, the deck looks great. That’s peak goodwill. Ask in person if you can, then follow up with a text containing the direct link so they can do it in ten seconds from their phone.

Make it effortless

Every extra step loses reviews. Get your Google review short link (or a QR code), and send it directly — don’t make customers search for your business. The easier you make it, the more reviews you get. A saved text template you fire off from the ute after each job is all the system you need.

Scripts you can copy

In person: “Really glad you’re happy with it. Reviews make a huge difference for a small business like mine — would you mind leaving a quick one on Google? I’ll text you the link now so it’s easy.”

Follow-up text: “Thanks again for having us out today, [name]. If you’ve got 30 seconds, a quick Google review would mean a lot — here’s the link: [link]. Cheers, [your name].”

Encourage them to mention the suburb and the type of job — “great emergency electrician in Penrith” — because those reviews also help you rank for exactly those searches.

Respond to every review

Reply to all of them, good and bad. A short thank-you on positive reviews shows you’re engaged. On a negative review, stay calm and professional, acknowledge the issue and offer to make it right — future customers judge you more on how you handle criticism than on the criticism itself. Never argue.

Keep them coming

Recency matters — a steady trickle of new reviews beats a big burst two years ago. Make the ask part of finishing every job and the volume takes care of itself. Reviews feed directly into your website’s ability to convert visitors and your ranking in the map pack — see how it all connects in Google Business Profile for tradies and the wider marketing for tradies guide.

Want a review engine that runs itself?

We set up review systems for trade businesses that keep fresh reviews flowing after every job. Start with a free audit. Call (02) 8357 4899 or book your free audit and consultation.

Hear from The Author

Rebecca Jacobs

Rebecca Jacobs is a highly skilled content writer and SEO specialist with a passion for crafting engaging and compelling content. With her expertise in search engine optimisation, she brings valuable insights and strategies to enhance online visibility and drive organic traffic. With a keen eye for detail and a deep understanding of audience needs, Rebecca delivers high-quality, tailored content that captivates readers and delivers measurable results. Her ability to conduct thorough keyword research and optimise content ensures maximum visibility and ranking potential. Rebecca stays at the forefront of the ever-evolving digital landscape, constantly honing her skills and keeping up with the latest trends and best practices in SEO. She is adept at crafting persuasive copy, optimising meta tags, and implementing on-page SEO techniques to improve website performance.